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Sky News

So Crazy it Just Might Work

Wed, 11/11/2009 - 2:40pm | posted by Chris Moody

Once again, media mogul Rupert Murdoch is bucking the system. Sky News reports that he may be taking all paid content from his papers off of Google.

News Corp chairman Rupert Murdoch has suggested the company’s online newspaper pages will be invisible to Google users when it launches its new paid content strategy.

He claimed that readers who randomly reach a page via an internet search hold little value to advertisers.

This defies all conventional wisdom about the future of news and journalism. Information wants to be free, and Murdoch is about the only guy in town holding strong, and threatening to go even further. More on this from Vanity Fair’s Michael Wolf.

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