$10 Million Ad Buy Targeted at Swing Voters

The Ending Spending Action Fund is airing 30-seconds ads on national cable and local teleivision in Ohio, Iowa, Virginia, and wisconsin.

Funded by Joe Ricketts, the founder of Nebraska-based TD Ameritrade Securities, the campaign is spending $10 million. Combined with radio and direct mail, it is targeted at voters who regret their vote for President Obama in 2008. One ad includes former Democratic Congressman & Obama Campaign Co-Chairman Artur Davis.

Is this message effective? I think so, and I hope the right voters see this message before time runs out:

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