In January of this year, Uber launched a public campaign to bring its ride-sharing service to Nevada — whose largest city, Las Vegas, is a premier destination in the U.S. Using the Twitter hashtag #VegasNeedsUber, the company began increasing awareness of its services to those who frequent the city’s attractions.
The R Street Institute recently published a study on the regulatory framework of the taxi, limousine, and ride-sharing industry in 50 of America’s top cities. At the time, Las Vegas received the lowest rating possible.
From the Ridescore report:
Las Vegas has a heavily regulated vehicle-for-hire market that benefits special interests at consumers’ expense. It comes in as the worst-rated city in our survey.
Competition in the Las Vegas taxi market is restricted by a regulatory limit on the number of entrants, which takes the form of a medallion system. Commodifying the right to do business is far worse than a fleet cap, as it creates a rent-seeking cartel of medallion owners with incentive to influence policymakers and promote regulatory capture.
Limos in Las Vegas are encumbered with numerous regulations undermining their ability to be competitive. These include high mandated minimum fare and use times, and a requirement to carry triple the commercial liability insurance of taxis.